Archive for Posts by Shell Brodnax
The Importance of Contracts
Posted by: | CommentsI couldn’t help but recall a situation I had with a stager I was working with on marketing and business consulting. She sent me all of her marketing materials, contracts, invoices, policies etc. I go over everything and I was amazed at how many “holes” their were in her contract.
I had pointed out that she was really leaving herself open to all types of havoc because she was not having her contract clear on expectations, promises, deadlines and consequences. Her answer was “I don’t want to scare off potential clients” those things have not ever happened so why worry about it.
I explained to her that a contract not only protects YOU the business owner it also protects your clients. It is so important to have a good contract. By not having a clause in about any one of a particular issue you open yourself up for disappointment, loosing money and hind sight thinking. Read More→
Shell Brodnax, Named Finalist in Stevie Awards
Posted by: | CommentsValley Springs, CA October 15th Valley Springs business woman, Shell Brodnax, President/CEO of the Real Estate Staging Association® (RESA®) The trade association for professional home stagers was named as Finalist in the Best Executive – Non-Profit or Government – Up to 100 Employees category in the 7th annual Stevie Awards for Women in Business. More than 1,200 nominations were submitted this year, a record total for the competition, for consideration in 54 categories by organizations in Australia, Austria, Bulgaria, Canada, France, Germany, Japan, Israel, Malaysia, Mexico, Sri Lanka, Turkey, the United Kingdom, and the U.S.A. Read More→
RESA Home Staging Conference Speakers
Posted by: | CommentsThe RESA International Conference is the only one of its kind focused on providing stagers (RESA and non-RESA members included) with personal and professional development opportunities. The entire conference is dedicated to YOU. The speakers have been chosen. Are you going to take the challenge and take your business to the next level? Register today!
Central Valley Business Times Interview with Shell Brodnax
Posted by: | CommentsI was very fortunate to have the Central Valley Business Times Interview me this last week. It was a pleasure to be a featured business and it was a nice interview. My special thanks to Doug Caldwell for the opportunity!
Click to listen
Real Estate Staging – It’s not chocolate chip cookies and candles anymore
Posted by: | CommentsThe concept of real estate agents asking homeowners to tidy up when they sell their home is not new. The days of agents asking sellers to clean up, bake some cookies and set out some candles are a thing of the past. What started out as common sense practices when selling a home has turned into what we now call real estate staging. Read More→
RESA-PRO Interview with Ashley Whittenberger
Posted by: | CommentsResources for this interview:
Website for RESA-Pro Designation
Real Estate Staging Association
For a list of The Interiority Complex University approved RESA-Pro courses, click here.
If you attended the RESA Conference and we’ve not yet processed your $199 Bundle Package, click here to contact us to process your payment and we will grant you access to the online courses.
Shell Brodnax, Law of Attraction Radio
Posted by: | CommentsLOA Radio NAT LOA Radio NAT LOA Radio NAT Self fulfillment coach, Nat Couropmitree, of ProsperityLighthouse.com, interviwed Shell Brodnax to share her many Law of Attraction business success stories. Shell is president/CEO of the Real Estate Staging Association and has ‘used’ the Law of Attraction to grow her organization and have many dreams fall into place.
